As a member of the European Betting Association, Unibet are perhaps one of the largest privately owned bookmakers in Europe and essentially the Scandinavian markets.
Unibet General information
Company Background
As a member of the European Betting Association, Unibet are perhaps one of the largest privately owned bookmakers in Europe and essentially the Scandinavian markets.
Founded in 1997, Unibet are a Swedish-owned company licensed and regulated by the laws governing the United Kingdom and Malta. Unibet now claims to have over 2.5 million customers in over 100 countries. In 1998, the company were granted a license in the UK to run a betting operation and started taking bets over the telephone. A year later, Unibet had a website running in Swedish and English, which reflects their customer base.
Indeed, although their registered office is based in Malta, Scandinavia is the true stronghold for Unibet right now, who are a major player in Sweden and Denmark. They are one of the largest privately owned bookmakers in Europe and are listed on the Stockholm Stock Exchange.
Software & Navigation
Unibet are proprietors of their own software. It's easy to use, fast and reliable,
Betting Limits
The minimum stake at Unibet is £1 and there isn't a maximum limit but the amount you can win depends on the sport / event.
Markets / Sports Offered
You can't accuse Unibet of exaggerating their number of sports markets, and they deserve top marks for listing how many are available on each sport.
They also deserve credit for having over 1,000 markets available on soccer. How is this possible? Simply because they are on a mission to cover every league in Europe, including countries like Iceland and Slovakia. Naturally, they are very in-depth when it comes to Sweden.
In addition to soccer, they cover every other sport that you would expect from a big European bookmaker. They are big on tennis, golf and ice hockey. Their odds are generally quite competitive, especially on Premier League football where they try to gain an edge on their better-known rivals.
Unibet offer extensive coverage of all the European and International football leagues plus American football, bandy, baseball, basketball, boxing, cycling, cycle-cross, darts, finance / politics, futsal, handball, ice hockey, rugby union, snooker, speedway, tennis, trotting, volleyball, water polo, winter sports and miscellaneous entertainment bets. Other events include: finance, politics, and TV.
Odds Offered & Odds Quality (margins, commissions)
Standard betting odds are offered at Unibet.
Unibet has average margins comparing with rest of the European bookies. Talking about football, their odds are quite good, sometimes the best available, especially to the Nordic leagues offers. About other sports, they are famous by their low margins, because sometimes they even offer in basketball games @1,85 @1,85, that gives really few chances to the customer to beat them. But there is special chances when they do mistakes.
Introductory Offer / Signup Bonus
Free £20 bet once you've deposited £20 (100% bonus offer).
The bonus and deposit must be rolled over 6x before it can be withdrawn or transferred to the casino or poker room.
Promotions/Bonuses
None are advertised on the Unibet website but members are generally notified of the latest offers via email.
Customer Support
With the absence of a live chat feature or a toll free telephone service Unibet rates relatively low when it comes to providing support.
The agents are multi lingual and available 24/7 but email response times are sometimes slow.
On a positive note, the Rules and Help section provide comprehensive information which should reduce your need to contact Customer Support.
Financial Security
Unibet is listed on Stockholm's Stock Exchange and all indications suggest the organization is financially sound.
Transactions
Unibet offers many deposit methods.
You can deposit on the web, through Royal Bank of Scotland, Unibet's partner for money transactions, or banks in Norway (SEB Oslo) and Sweden (Bg, Pg, SEB). You can deposit through VISA and Mastercard, through Royal Bank of Scotlands website (you're being redirected there). VISA and Mastercard require minimum £30, maximum £500 deposit. After the deposit you are directed back again to the Unibet site. Payouts are done by check, or directly to your bank account at the Unibet's partner banks. Payouts can only be requested by contacting Unibet by phone. Withdrawals are processed within 24 hours. Usually payouts take 3 days (to bank account), but checks take longer. Withdrawals are free of charge if they go through Unibets partner banks. No payouts directly to creditcard available yet. You can only bet in one currency (English pounds).
Note: All withdrawals are free unless the amount is less that $15 US.
Additional Information
Unibet's aim is to serve a wide audience with products ranging from live betting, supertoto, casino, skill games, poker, scratch card and mobile betting.
Their horse racing product focuses mainly on French tracks plus harness (trotting) racing in Sweden, Norway, Denmark, Finland and Italy.
Hits
Here are some of Unibet's strong features:
- Great website design
- Website is quick and very user-friendly, especially with their market totals on each sport.
- When you sign-up at Unibet and open a new account, useful information boxes appear for each question you are answering which takes the guesswork out of completing the registration form. It takes minutes and is hassle free.
- They cover a wide range of sports, and their piece de resistance is undoubtedly football, where they have 1000 markets during the close season in most countries!
- Thrilling In-Play experience on a wide range of events
- Strong level of customer service
Conclusion
Overall, Unibet is a very solid European bookmaker with an impeccable payout performance and so far they have established a respectable name for themselves in a highly competitive industry.
There are plenty of good reasons to become a Unibet customer, especially if you like betting on European football. The Swedish-owned company are very smart to recognise the increasing popularity of football, ensuring they cover a multitude of leagues with a plethora of markets.
Company name: Unibet Ltd.
Bookmaker Name: Unibet
Bookmaker URL: http://www.unibet.com
Licensed in: Malta
Currencies: CHF, DKK, EUR, GBP, NOK, PLN, SEK, USD
Deposit Options: Visa, MasterCard, Visa Electron, Bank Wire, Moneybookers, Neteller
Sports offered: American football, baseball, basketball, beach volleyball, biathlon, boxing, cricket, cycling, darts, floorball, golf, greyhound racing, handball, horse racing, ice hockey, martial arts, motor racing, motorbikes, martial arts, rugby, snooker, soccer, speedway, tennis, trotting, volleyball, water polo
Other events: Finance, politics, TV
Languages: Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Norwegian, Polish, Russian, Spanish, Swedish, Turkish
